TSA Library/Giveaway – Less and More: The Design Ethos of Dieter Rams

19 June 2010

Today we’re launching the TSA Library. What’s that, you say? Well, periodically we’ll be adding new titles (the very best in art/design books, publications, and movies) to a section of our site called ‘TSA Library’. You can get there by clicking the banner in the left column under ‘Features’. Every time we add something new, we’ll also be giving away one free copy. To enter your name into the drawing, read the info at the bottom of this post.

Less and More
The Design Ethos of Dieter Rams

Editors: Klaus Klemp, Keiko Ueki-Polet
Language: bilingual German/English

Publisher: Gestalten
Release: January 2010
Format: 19 × 23 cm
Features: 808 pages, full color, PVC cover, in slipcase

In over 40 years at Braun, Dieter Rams established himself as one of the most influential designers of the 20th century. His elegantly clear visual language not only defined product design for decades, but also our fundamental understanding of what design is and what it can and should do. Elucidating the design philosophy of Dieter Rams, Less and More is the ultimate collection of images of all of Rams’s products as well as selected sketches and models. In addition to the complete visual presentation of his designs, new texts by international experts reevaluate his work in a contemporary context.


Enter to win a free copy of Less and More: The Design Ethos of Dieter Rams

Gestalten has kindly sent us a copy to giveaway. To enter into the drawing you can either become a member of our Facebook group, follow us on Twitter, or comment on this post. Doing all 3 will up your chances.

Fine print: Drawing ends Sunday, June 27, 2010. Winner will be picked at random. This drawing is open to everyone, even if you live in the far reaches of the planet. Please comment with a valid email so we can find you.

**** Winner announced: Congratulations to Martina Petrelli from Lyon, France. ****


19 June 2010, 11:53 pm YMFY says:

I need this!

20 June 2010, 12:26 am Eric says:

Yes, Please!

20 June 2010, 1:19 am Annie says:

Yes please! (I did all threeeeeee!) I just tumblred Dieter the other day too. :) Hope I win!

20 June 2010, 2:02 am Stanley Choi says:

I would be forever grateful!

20 June 2010, 2:11 am Jonathan A says:

Would love to add this to my library…

20 June 2010, 2:27 am may says:

me please!

20 June 2010, 2:43 am Amnon Owed says:

Thanks for doing this!

20 June 2010, 3:29 am Marianne says:

Pick me.

20 June 2010, 4:31 am martin says:

Gestalten ROCKS!

20 June 2010, 4:39 am Taryn Hart says:


20 June 2010, 4:53 am Martijn says:

I’m joining in.

20 June 2010, 5:00 am Julius says:

Oh, I would love it! I’m going to Frankfurt for the exhibition, wouldn’t mind a little teaser to get my juices going

20 June 2010, 5:24 am Kees Plattel says:

I’d love to have this!

20 June 2010, 5:55 am Sebastien Nikolaou says:

I want that one! :)

20 June 2010, 5:56 am colectivofuturo says:

oh me me me! looks great

20 June 2010, 6:14 am petirroja_ says:

oh my god! i need it

20 June 2010, 6:55 am W.A.S.T.E. says:

ganz geil!

20 June 2010, 7:11 am Kyle Gallant says:

Long time reader – first time comment… I’d love a chance to win this.

20 June 2010, 7:27 am Yotam says:

ooo! me, me ,me!

20 June 2010, 7:59 am martina says:

thank you for having a so a nice idea! :-)

20 June 2010, 8:16 am RvS says:

This would be the beginning of a great book collection.

20 June 2010, 10:12 am Vaibhav Singh says:

Greetings from India. Great to see this. Count me in for this, as it is excruciatingly hard to find this book this side of the world. Congratulations on the launch of the new feature too!

20 June 2010, 10:14 am lasse says:

great, nice giveaway!

20 June 2010, 10:25 am Stephen says:

at the top of my summer reading list

20 June 2010, 11:13 am Patrick Branigan says:

Absolutely following on Facebook. Also I intend to read this book thoroughly once I get a copy. Dieter Rams is the single most influential force on Apple lead industrial designer Jonathan Ive and his product designs. Without Rams, there is no sleek looking Apple products.

20 June 2010, 12:49 pm sebu says:

Me, me,me!

20 June 2010, 1:13 pm baker says:

yee ha! thanks alot!

20 June 2010, 2:17 pm rich says:

i can’t wait to read it.

20 June 2010, 2:29 pm Daniel Carranza says:

I’d love to get my hands on it.

20 June 2010, 2:29 pm joanne says:

what i would do to own a dieter rams-designed turntable… but a book would be just as nice!

20 June 2010, 3:32 pm joseph says:

This would be a great book to have!

20 June 2010, 4:14 pm Francisco Estevez says:

It could look beautiful @ my library !, inspiration everyday on each page. I want it badly!!

20 June 2010, 4:37 pm Kevin Drayton says:

Came to this site via various other blogs. Huge Dieter Rams admirer. Recent exhibition at the Design Museum (London) was sublime. Have his 10 principles of design as a poster – too big to frame! Pleasure to find your community.

20 June 2010, 4:44 pm Keenan says:

Rad! Love the Library!

20 June 2010, 5:32 pm whitney says:

we would love to have this book!

20 June 2010, 6:36 pm Brad Cameron says:

This would make a lovely addition to my design book library.

20 June 2010, 7:01 pm Luke Z says:


20 June 2010, 9:22 pm WilhelmR says:

Wow. how can anyone not take the chance to get that awesome book? Anything about Dieter Rams will be obviously a nice read, and a great reference for designers and anyone who is inspired by beautiful things :)

Already joined on Facebook and i’ve been following on twitter for quite a while.
Thanks TSA! Good luck all.

(btw.. i couldn’t post from Opera 10.10… the website won’t let me type after some seconds.. weird. Had to use Firefox.)

20 June 2010, 9:44 pm johnny araujo says:

Hope I win, I really need to have nicer books in my still small collection… please choose me!

20 June 2010, 9:53 pm Jeremiah says:

Yes. Yes. Yes. I want this, I need this. Aaaaaaaaaaah! Book lust is such a horrible affliction.

20 June 2010, 10:30 pm Daniel Elliott says:

Would love a copy of this. It looks Brill!

21 June 2010, 1:17 am Aaron S says:

I would make a beautiful spot on the ol shelf for it. Looks amazing.

21 June 2010, 2:04 am carlos says:

The best present for my birthday next 25!!! :D

21 June 2010, 3:06 am James says:

Yes please!

21 June 2010, 3:48 am Paul says:

Yes please.

21 June 2010, 4:49 am Dennis says:

yes! (less is more)

21 June 2010, 8:52 am Aaron says:

Less and more, how I live my life.

21 June 2010, 11:30 am Jack says:

you should send this to jony ive instead really. perhaps he could learn how to create functional design that is also beautiful. not just the latter.

21 June 2010, 1:23 pm Rodrigo Sommer says:


21 June 2010, 3:02 pm Cody says:


21 June 2010, 4:27 pm meglaz says:

i would LOVE to own The Design Ethos of Dieter Rams!

21 June 2010, 4:32 pm Jeff says:

Would love a copy of this book. Dieter Rams is a legend!

22 June 2010, 4:07 am Les Ismore says:

Brllnt! Grt bk!

22 June 2010, 4:25 am Darius says:

That book’s nothing short of gorgeous.

22 June 2010, 9:49 am Jennifer says:

I would love this book!

22 June 2010, 12:38 pm Raphael says:

i want this!

22 June 2010, 9:03 pm ben says:

this would look very nice in my all white minimal bathroom

22 June 2010, 11:09 pm Jacob says:

I’ll bite

23 June 2010, 3:59 am Luke Tonge says:


23 June 2010, 3:18 pm Jason Alejandro says:

Good lord that book is incredible. The things I’d do for one. Mmmmm.

23 June 2010, 3:36 pm Rich Arnold says:

Gimmie gimmie gimmie.

24 June 2010, 9:50 am Fabiano Coelho says:

Congratulations to me, the winner! Thank you TSA!

25 June 2010, 8:22 pm Sarah says:

please? thank you.

26 June 2010, 9:07 am Brad fletcher says:

sounds awesome

keep it up

26 June 2010, 1:52 pm Lee J says:

This would be great, wonder if i win, that would be fun

26 June 2010, 7:13 pm Catherine says:


27 June 2010, 4:29 am eva says:

me! me! me! me!

05 July 2010, 12:52 pm Pete Barnett says:

Drawing closed. Thank you everyone for entering. We’ll be having a new giveaway coming up, stay tuned.

04 July 2013, 3:50 pm Employee Leasing says:

Greetings! Very useful advice in this particular post!

It is the little changes that will make the biggest changes.
Thanks for sharing!

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